The ADDREZZ Marketing Team (oh
yes, we
have a dedicated marketing team) employs an
impeccable marketing plan to sell your property. From
traditional print-based media to digital media to
experiential
marketing we will make sure that your property reaches as
many prospective buyers as possible.
We
employ
effective, results-driven digital marketing and print
solutions to attract more prospects to your property.
We
expertly advertise your property using both online and
offline media channels for local and international
exposure
to attract the most qualified and serious buyers. In short,
we get buyers looking at your property!
In today’s highly competitive property marketplace, real
estate agents must do more than
list your property, put up a sign on your lawn,
letterbox drop flyers, and advertise on social
media.
Today’s
real estate agents must accomplish all the above,
combined in such a manner as to “stir desire, tell the
story, and
impel action”, to persuade prospects to respond, to
react…to buy your property.
The Property Selling
Strategy provides the framework for
planning property
marketing at ADDREZZ Property Group. It is a discipline
to extract maximum value on the sale of your
property.
The Property Selling Strategy
unearths the very essence of a
property and makes it
irresistible to the buyer by powerfully and
persuasively demonstrating its true value.
The final product of the Property Selling
Strategy process is
the
Selling Listing.
The
Selling Listing is the compelling
description about
the property, uncovered through the Property
Selling Strategy process.
Most
likely, a
prospective buyer will see a house online before they
see it in person. Once they scroll through the
photographs,
they’ll want to know more about the property and what
makes it unique. This is where the Selling Listing
will
capture their attention with a compelling description
about the property, uncovered through the Property
Selling
Strategy, combined with relevant lifestyle choices,
convenience, comforts, and touch of imagination, a
unique
listing that fits one property and no other, persuasive
enough to “stir desire, and incite action”, to
encourage
prospects to respond, to react…to buy your
property. The compelling story about your property
that
ultimately
shape a prospective buyer’s perception of what you’re
selling.
There is a bountiful supply of beef to be found here, where some of the most successful examples of ADDREZZ P.S.S are displayed.
LET'S SEE THEM
STRATEGIC PLANNING
The Property Selling Strategy is based on the following key variables. It is a top-down, drop and roll approach that hits all levels of tactical execution
The
Selling Listing
The Selling Listing forms the bridge between the Content Development and the Content Distribution.
TACTICAL EXECUTION
The Tactical Execution of the Property Selling Strategy allow us for a focused approach to marketing the property for sale.
CONTENT DEVELOPMENT
CONTENT
CURATION & DISTRIBUTION
